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    May 25, 2011

    RELATIVITY'S SNOW WHITE PROJECT COUNTER-ACTS BY SLATING IT FOR MARCH


    Last week, Green Tea Movie talked about the two Snow White projects on-going in the Hollywood at the moment but it seems very clear that the two productions itself were already heating up for some battle. Despite sharing the same concept by ripping off some tales based on the popular character, the race between the two to establish itself as the first Snow White film looked intense as well. It started out last week when Universal's version entitled Snow White and the Huntsman (starring Charlize Theron, Kristen Stewart and Chris Hemsworth) was pushed from the late of 2012 to June 1 giving it a full three weeks ahead of its rival project at Relativity Media. The latest about the rivalry is that, Relativity Media has pushed the release date to counter Universal.

    Relativity Media's Tarsem Singh's version (which previously known as The Brothers Grimm: Snow White), starring Lily Collins, Armie Hammer and Julia Roberts has now have its release date pushed way earlier - March 16 to be exact. This gives itself only about ten months space to breathe. It seems absurd as the production has not yet start to shoot. Could this be a mistake by pushing itself earlier? I am not sure what was in the mind of the executives but an article at Slash Film seems to justify that the move may not be wrong, but it is a risky business that the studio is dealing with. Head on to Slash Film article at this link.

    In addition to changing their Snow White date, Relativity has officially slotted two of their other movies on dates that put them in direct competition with Universal releases. Safe Haven, based on the Nicholas Sparks novel, will come out on June 1 opposite Snow White and the Huntsman while Hunter Killer, the latest from Phillip Noyce, will open on December 21, the new date for the untitled Judd Apatow movie with Paul Rudd and Leslie Mann.

    [SOURCE: Coming Soon, Slash Film]
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