Studio research showed that 64% of the crowd was under 25 and 52% was female. Moviegoers polled by CinemaScore gave the fright flick a C+ grade. With this movie been front-loaded, a final total of $50 million is possible.
Satisfied for another second place finish in its sophmore session, Quentin Tarantino's Django Unchained was tops among all holdovers. That Western movie grossed a healthy $20.1 million to boost its total revenue to $106.4 million since Christmas Day. Django stands a good chance of reaching the $150M barrier and will easily become the director's highest grossing film ever, surpassing Inglourious Basterds' $120.5 million.
Three-time box office champion Peter Jackson's The Hobbit: An Unexpected Journey took in an estimated $17.5M falling by 45% from last weekend, the steepest decline for any other movies in the top ten this week.
Boxoffice Mojo reported that the top 12 of the first weekend of 2013, earned an estimated $126.3 million over the first weekend of 2013, which is nearly identical to the same weekend last year.
The rest of the box office chart looks something like this:
|Rank||Title||Weekend Gross ($)||Change (%)||Total Gross ($)|
|1||TEXAS CHAINSAW 3D||23,000,000||NEW||230,000,000|
|3||THE HOBBIT: AN UNEXPECTED JOURNEY||17,525,000||-45.1||263,820,000|
|7||THIS IS 40||8,559,000||-31.5||54,460,000|
|9||THE GUILT TRIP||4,530,000||-30.8||31,207,000|
|11||MONSTER, INC. 3D||3,923,000||-39.2||27,916,000|
|12||SILVER LININGS PLAYBOOK||3,611,000||-11.5||34,671,000|